How to Make Sure Your Idea Hits
the Bulls-Eye
This will be difficult in the beginning but you
will get better as you go along. After youve tried this for awhile youll know when you get an idea whether the magazine you
are aiming at will take it or not.
To do this take your idea and try to match it
to the magazine. Determine exactly who your reader is. Then determine the categories of articles that magazine buys. Ask yourself
"Will this reader be interested in my idea? Does it fit one of the categories the magazine takes? Finally is it the angle
the magazine is taking to please their readers?" Take some magazines and go back through and look at the angles theyre taking
within your category.
Look Over the Magazine You Want
to Hit--Try to Find Articles That Fit Your Experience.
The only way you can match your ideas to the
magazine is to read the magazine. Try to categorize articles by topics. Then as you read the article titles and subtitles
try to remember happenings from your experience or things that youve heard that will fit a topic category--this will make
it possible to offer the magazine ideas you are familiar with and want to do--that all tie into the magazines needs.
With a magazine like Field and Stream
for instance try to categorize what they are doing such as an unusual fishing trip basic outdoors how-to camping where to
go and so forth and try to see if there is something in your experience thats similar to this.
The Quickest Route to Sales--
Topics and Magazines You Feel At Home With
It is best to restrict yourself to ideas material
and magazines you like and feel comfortable with. For instance you are a fisherman and like doing articles on fishing but
you have no feel for cooking. Therefore write articles on fishing and avoid those on cooking. This is a silly example but
many beginning writers stab out in all directions.
The same is true of magazines. Take a look at
15 to 20 on the stands and ask yourself how you feel about each one. Look through a copy of Womans Day then Cosmopolitan. Do you like the way these magazines present their articles? Are you comfortable with
the material? This makes a difference.
Check and Recheck Your Final Article With the Magazine in Mind
When you finish your article and it sounds good
to you go back over it keeping your reader in mind and the way the magazine presents their material. Try to decide if you
are meeting these requirements. Heres a quick checklist for putting the odds in your favor.
(1) Looking at the magazines titles does your article title fit the magazine?
Does it create interest?
(2) Is this article the right length for this magazine? Maybe it is too long
or too short? Are your facts true? If not get on the phone or use your computer and make sure.
(3) Does this article fit the magazine? Read two or three articles in the
magazine then read yours again and see if it has the same "ring.
(4) Is it presentable? Make sure it looks good. If you are e-mailing the article
check for typos again before you send it out.